The collateralized peer-to-peer lending marketplace, built for the US.

Borrow against what you own.
Invest in what’s real.

MarketLoan is building a collateralized peer-to-peer lending marketplace for the United States — connecting people who want fair-rate cash from the assets they already own with verified accredited investors who fund those loans.

MarketLoan is in development and not yet available. Nothing here is an offer of, or solicitation for, any security, loan, or other financial product. Products described are subject to obtaining required licenses and regulatory approvals.

Which side are you here for?

I want to borrow against my assets

Unlock cash from assets you already own — watches, jewelry, vehicles, collectibles — without selling them.

Explore borrowing

I want to invest in collateral-backed notes

Fund loans backed by professionally valued, insured, and custodied collateral — for verified accredited investors.

Explore investing

The problem

Owning something valuable shouldn’t mean selling it — or pawning it at a loss

If your wealth is in things you own — a watch, a ring, a car, a collection — your options for cash are bad: sell and lose the asset (and pay tax), pawn it for a fraction of its value, or borrow unsecured at rates that price you as if nothing stood behind you. Meanwhile savers earn very little on cash, while the spread on secured lending is captured almost entirely by institutions.

See how borrowing works

Minimal stone interior with an arched alcove, dark sofa, and dried grasses — A stone interior in the brand's stone-and-ink palette — texture study, not a customer scene.Licensed via Unsplash

What we’re building

A two-sided marketplace built around real collateral

Borrowers get fair-rate cash against assets that are professionally valued, insured, and held in custody — without selling them. Verified accredited investors fund those loans through Borrower Dependent Notes (BDNs): notes whose payments depend on the underlying borrower’s loan payments. Honest valuation and real collateral are meant to remove risk that today gets priced in as a penalty.

MarketLoan is a pre-launch product of an early-stage company. The BDN program is intended to be offered under Rule 506(c) of Regulation D only to verified accredited investors; it is not offered today, and investing would involve substantial risk, including possible loss of the entire investment.

How it works Understand the investor side

How it works

Every loan runs the same documented chain

From valuation to resolution, each step is a documented, automated process — the collateral is valued, held, and liened before a dollar moves. Open any step to see what it means.

01
Insured valuation
An independent appraiser values the asset — with insured valuation — before any amount is set.
What this meansShow less
Every loan starts with the collateral, not a credit score: a professional third-party appraisal, carrying insurance, establishes what the asset is worth.
02
Insured custody
The asset moves into professional insured custody. You keep ownership, not possession.
What this meansShow less
For the life of the loan the pledged asset is held in insured custody. You retain ownership of your asset; you don't keep possession of it while it secures the loan.
03
Perfected security interest
The security interest is designed to be perfected by the collateral agent's possession of the custodied collateral through the funding window.
What this meansShow less
A UCC-1 is the public financing statement that records a security interest. Here, the collateral agent's possession of the vaulted asset is designed to perfect the interest through the funding window; the per-series UCC-1 is designed to follow at series close — in the collateral agent's name, for the series noteholders.
04
Escrow
Funds move through a fintech-grade escrow bank — never wallet-to-wallet.
What this meansShow less
Money is handled by a fintech-grade escrow bank, with the security interest held by an independent bank collateral agent for the benefit of the series noteholders — never directly between borrower and investor.
05
Servicing
Scheduled payments are boarded and tracked on a dedicated loan-management system.
What this meansShow less
Payments are boarded onto a dedicated loan-management system that tracks the schedule and status of the loan over its term.
06
Commercially reasonable sale
On default: a standing alert, as the loan grows large against the collateral's value, serves as the cure; if it passes the set limit, an automatic, objective trigger is designed to begin a commercially reasonable sale, with any surplus returned.
What this meansShow less
The collateral's value is monitored against a per-class limit for the life of the loan. A persistent alert as the loan nears that limit is designed to serve as the cure — there is no separate demand and no fixed cure period. If the limit is passed, an automatic, objective trigger begins the process — not an instant sale: a formal disposition governed by UCC Article 9 runs, the collateral is sold in a commercially reasonable manner, the series noteholders are paid first, and any surplus after amounts owed is returned to the borrower. The loans are non-recourse. This is the objective covenant, a design still subject to counsel review — never automatic seizure.

The security interest is held by an independent bank collateral agent for the benefit of the series noteholders. BDNs are intended to be offered under Rule 506(c) only to verified accredited investors; they depend on borrower payments and may lose value. This is not an offer.

On the record

The mechanism, dated and sourced

No performance numbers before launch. Each fact below is about how the platform is built — with a source and a date.

The security interest is designed to be perfected by the collateral agent's possession of the custodied collateral through the funding window.

The per-series UCC-1 public filing is designed to follow at series close — in the collateral agent's name, for the series noteholders.

MarketLoan operating blueprint v1.2 · as of 2026-07-12

Pledged assets are professionally valued, insured, and held in custody for the life of the loan.

Borrowers keep ownership, not possession, while the asset secures the loan.

MarketLoan operating blueprint v1.2 · as of 2026-07-04

Funds move through a dedicated escrow account for each loan series.

A fintech-grade escrow bank handles the money — never directly between borrower and investor.

MarketLoan operating blueprint v1.2 · as of 2026-07-04

What you can borrow against

Assets with real, verifiable value

Watches, fine jewelry, vehicles, and collectibles — professionally valued, insured, and held in custody while they secure your loan.

WatchRepresentative — illustrative · not an actual loan

Fine jewelryRepresentative — illustrative · not an actual loan

VehicleRepresentative — illustrative · not an actual loan

CollectibleRepresentative — illustrative · not an actual loan

See what qualifies

Two-sided by design

One marketplace, two sides

For borrowers

Unlock cash from assets you already own — watches, jewelry, vehicles, collectibles — without selling them, and keep the upside if they appreciate.

Loan approval and terms depend on the collateral’s professional valuation and applicable licensing.

Explore borrowing

For investors

Fund loans secured by professionally valued, insured, custodied collateral. The BDN program is intended to be offered under Rule 506(c) of Regulation D only to verified accredited investors.

BDNs depend on borrower payments and may lose value. This is not an offer, and no return is promised.

Explore investing

What we believe

Principles we’re building on

Collateral over credit scores

Back loans with real, professionally valued assets — not by asking people to price a stranger’s creditworthiness.

Transparency by default

Clear terms, honest valuations, and plain-English explanations of both the upside and the risks — in the same breath.

Built inside the rules

We’re designing MarketLoan around established regulatory frameworks deliberately, rather than retrofitting compliance under pressure.

Who we are

MarketLoan is a venture of Black Forest Holdings LLC, built by a team of operators who have built and scaled regulated financial products — banking, payments, and securities infrastructure. We’re building in the open and talking to the people who’ll use MarketLoan as we go.

MarketLoan is pre-formation and pre-launch. Partnerships described across this site are candidates under discussion — none are signed as of 2026-07-06.

Read the full story Talk to the founder

Single split leaf in a glass carafe on a white plinth — Studio still life — building in the open, plainly lit.Licensed via Unsplash

Follow the build

MarketLoan is pre-launch. Join the waitlist for build updates — it’s informational only, and reserves nothing.

Prefer to talk it through?Schedule a call with the founder

Borrow against what you own.Invest in what’s real.